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PR- The Social Media Way

It is around 7:30am morning in Nagpur, India. Beautiful morning here. I am sitting and writing a section on PR today - how it has been impacted b Social Media. Here are some thoughts

Yesterdays PR was about one way shouting and voices full of buzzwords, hype, propaganda, complexity and brain washing. It was mixed with attitude – like “my way, my method, my platform, my style, my time, my talk, no feedback” – CUSTOMER shut up and buy my product/service.

Today’s PR is about customer listening, conversations, engaging, helping, etc. It is about following customers where they are and talking to them in a format, platform and tone they feel comfortable. It is about backing up the conversations and listening with Actions immediately.

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